It is tough for businesses to succeed in today’s competitive economy. How businesses market themselves can make all the difference in their survival or failure. Most customers, however, do not like when loud, annoying advertisements are shoved directly into their faces. If you are a business owner, try sneaking these four advertising methods into your marketing strategy.
1. Custom Shopping Bags
Skip the generic shopping bags. Instead, use custom shopping bags New York! Think of all the people who will see your logo as your happy customers go about their days carrying your unique shopping bag. It is the pinnacle of free advertising.
2. Industry Podcasts
According to Statista, a whopping 55% of American consumers listened to podcasts in the year 2020. Tap into this booming market by creating a podcast. Your podcast should be about your industry at large rather than your individual business; briefly mention your business throughout your podcast episodes so interested consumers can research it further at their convenience.
3. Branded Hashtags
Social media has made advertising more competitive than ever before. You need to make sure that your business stands out from the rest. Thus, you need a branded hashtag. Branded hashtags help increase brand awareness and recognition. They can be slogans, positive mantras, or cheeky inside jokes shared between businesses and consumers. Use branded hashtags in your online posts, and sneak them into your flyers, billboards, and posters.
4. Social Media Contests
Speaking of social media, you should try running a social media contest. Social media contests are a great way to interact with your customers, make them feel seen and heard, and convert casual browsers into eager buyers. As your contest participants share their links with family members and friends, the word about your business will spread like wildfire!
Nowadays, marketing is not limited to traditional commercials and advertisements. It can be engaging, informative, and fun! Give your business a boost by incorporating these four tips into your marketing plan.